Qualcomm, Samsung, and Google are working together on a mixed reality project… glasses

A partnership announced last year between Samsung, Qualcomm and Google is developing mixed-reality smart glasses that will link with the wearer’s smartphone, according to Qualcomm CEO Cristiano Amon. “That’s going to be a new product.” Amon said: CNBC News In a recent interview.

“What I’m really hoping to get out of this partnership is that everyone who has a cell phone will buy glasses with their phone,” Amon said. “I think we need to get to the point where glasses are no different than wearing regular glasses or sunglasses, and then we can scale.”

Since the partnership with XR was announced, very little information has been released about the project. Back in February 2023The two companies didn’t say what type of device they were developing, but rumors had suggested it would be made by Samsung. Mixed reality headset It’s being touted as an affordable competitor to Apple’s $3,500 Vision Pro. Google also showed off a prototype of AR glasses featuring its upcoming Project Astra multimodal AI assistant at its Google I/O event in May.

Amon speaks CNBC He was “very happy” with last year’s release of Ray-Ban Meta smart glasses, which are powered by Qualcomm’s Snapdragon AR1 Gen 1 chip, and said generative AI was the “missing ingredient” for the growing mixed reality market. “AI will be running on device, it will be running on the cloud,” Amon said. “Some of it will be running in the glasses, some of it will be running in the phone, but ultimately it will create entirely new experiences.”