According to research firm Counterpoint, around 60% of the 220 million phones Samsung sells annually worldwide are sold worldwide, with Samsung being doomed to its second smartphone vendor, the United States.
Earlier on Friday, the president targeted Apple CEO Tim Cook, who visited Trump last week at the White House. The president wrote that iPhones sold in the US should be “made and constructed in the US, not in India or elsewhere.” Otherwise, Trump said smartphones will face 25% tariffs.
In April, Trump agreed to exclude electronic devices, including iPhones, from tariffs he imposed on China. This step could potentially save a company like Apple billions of dollars in tariff expenses. But the president’s comments on Friday morning suggested he might be rethinking the decision.
While Apple has already produced several AI servers in Houston and has promised to buy US-made chips worth $19 billion, Trump is unhappy with iPhones, iPads and Macs still being assembled overseas.
During his recent visit to the Middle East, Trump expressed his dissatisfaction with the chef. “You’re my friend…but now I’ve heard you’re being built all over India. I don’t want you to build in India,” he reportedly told Apple CEO. Apple has gradually moved several iPhone production from China to countries such as India and Vietnam, due to rising costs and part of the geopolitical tensions. Experts say moving full-scale manufacturing to the US will face major challenges, including a lack of a large, skilled workforce and the complex supply chain network that currently benefits in Asia. Currently, analysts estimate that around 25% of iPhones will be produced in India by the end of 2025.
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